How should we handle negative reviews?

Probably yes. If it’s a WordPress problem, or a connected resource, reach out and describe it. I’ve handled everything from obscure plugin conflicts and Elementor breakdowns to DNS misconfiguration, SSL errors, email issues, database corruption, and migration failures. If it’s outside what I can fix, I’ll tell you immediately and you won’t be charged.

When you book with me, you get me, Casey Whitcher, directly. Not a ticket routed to whoever’s available on a global team. I’ve been building and repairing sites for 25 years, and since 2023 I’ve been recognized as a top WordPress tutor on Wyzant working one-on-one with business owners and developers. There’s no offshore handoff, no scripted troubleshooting tree, and no one-size-fits-all response. Just a US-based expert who knows WordPress inside out, accountable to you for the outcome.

Yes — full transparency is built into how I work. You can watch live as I diagnose and fix the issue, and I explain what I’m doing and why as I go. You’ll leave the session knowing what went wrong, what was fixed, and what to watch for going forward. If you’d prefer not to be present live, I offer a recorded session option with a full walkthrough video delivered after the fix.

The more you have ready, the faster we can move, but don’t let missing information stop you from reaching out. At minimum, having your WordPress login credentials and knowing where your site is hosted is enough to get started. I’ll walk you through anything else we need during the session, including how to find your hosting login, FTP credentials, or domain registrar access if needed.

If you’ve delt with Customer Support through your host, you already know the answer to this. With a ticket, or phone call to a first tier advisor, you describe the problem, wait for a response, answer follow-up questions, wait again, and hope whoever picks it up understands your setup. With this service, you get a live video session with one expert who looks at your actual site, diagnoses the real problem, and fixes it while you watch. No back-and-forth. No waiting. No scripted responses. Most issues that would take days through a ticket queue are resolved in a single session.

Yes — WooCommerce emergencies are a specialty. Whether your checkout is broken, orders aren’t processing, payment gateways have stopped working, (stripe, authorize.net, paypal etc) or a plugin conflict has taken down your store, I can diagnose and fix it during the session. Every hour your store is down costs you sales, so WooCommerce issues always get priority attention.

Yes. Hack recovery and malware removal are among the most common emergencies I handle. This typically involves scanning site files and the database for malicious code, removing infected files, reinstalling clean copies of WordPress core, and identifying how the breach occurred so it doesn’t happen again. I’ll walk you through every step live.

Yes, this is one of the most common emergencies I handle. A completely unresponsive site, white screen of death, or locked-out WordPress dashboard often means the fix happens at the hosting level first via cPanel, SSH, or your host’s file manager. I’ve worked on sites hosted on GoDaddy, SiteGround, WP Engine, Cloudways, Kinsta, Bluehost, Ionos, and more. You don’t need WordPress to be working for us to get started.

Yes. I’ll only ask for the specific access needed to diagnose and fix your issue, typically WordPress admin credentials and, if necessary, hosting panel or FTP access. Everything happens over a live, recorded video session so you can watch every action I take in real time. You’re never left wondering what was done to your site.

If I’m unable to resolve your issue, you don’t pay anything. The no fix, no charge policy is unconditional. I don’t bill for time spent on a problem I couldn’t solve. You’ll get an immediate refund before the call ends so you’ll never be left with a lighter wallet and a broken site.

Emergency WordPress support is a flat $199 per session if you book a time on my calendar. If you need immediate help, and I’m available, it’s a flat rate of $499. Most issues are fully resolved within that session. If a fix turns out to require significantly more time or complexity, I’ll explain exactly what’s needed and get your approval before continuing, there are no surprise charges, ever.

I respond to emergency requests the same day, typically within a few hours during business hours (Monday–Friday 6am–9pm CT, Saturday 10am–4pm CT). When you submit the form or reach out, you’ll receive my direct contact number to text me if it’s an emergency. If I have an opening sooner than the next available booking slot, I’ll get you in faster, sometimes immediately.

We study your market competition and search trends in your area. Then we create a plan that helps local customers find you trust you and choose your business.

It’s the process of improving your profile so it ranks higher in local searches. We optimize your photos descriptions posts products and keywords to help more local customers find and choose your business.

Yes. Google Business Profiles are completely free and one of the best tools for local visibility. Their value increases greatly when managed consistently and updated with the right content.

We use both hands-on and automated methods to help you get more real reviews from happy customers. You can start with simple steps like adding a QR code at your register on your clipboard or even on your shirt so customers can leave a review right away. We also share proven phrases that make it easier to ask for reviews in a natural way. For even better results our automated system follows up with customers after a job or purchase sending them a direct link to review your business from their phone or computer. This combination makes it simple for customers to share their feedback and helps your business build trust online.

A Google Business Profile is a free listing that helps your business show up in Google Search and Maps. It displays your name address hours website and reviews. It’s one of the most important tools for local marketing. When managed well it can bring in steady leads and visibility for your business.

Technically yes but you should never do it. Buying reviews breaks Google’s rules and can seriously harm your business. We’ve seen companies lose their listings entirely. Real reviews from real customers are the only safe and lasting way to build trust. We’ll help you earn them the right way.

Absolutely. It’s often the first thing people see when searching for local services. A well-optimized profile can bring in calls visits and new leads every day. If it’s not managed correctly results can be limited especially in competitive markets which is why optimization is key.

No hidden costs. We provide simple instructions to duplicate pages and make small edits or we can make those for you at our regular hourly rate. If you want to launch a new offer and need fresh copy and design, we can build that for $200 per new layout. This includes unlimited cloned pages with the same messaging for different locations.

If you decide the system is not for you and request a refund, we will remove our work cleanly and leave your site free of unwanted code.

Universal strategies and layouts don’t work for every business, marketing fundamentals tailored to your customers does.

We don’t sacrifice quality for speed. We use a proven build process and a checklist before launch.

Yes. We integrate common CRMs, form tools, and call tracking. We test each step.

We setup the conversions for you in GA4 + on-site form events + heatmaps

We can build out your pages on a sub domain at no extra cost.

Yes. Built on your site; you retain full ownership.

We do. You review and approve. We match your brand voice and rules with high-performing marketing fundamentals and copywriting.

No. We can use your current site and tools. Landing pages run alongside your site.

One short call to start, quick reviews to approve. We handle copy, design, and setup.

Yes. We tailor pages to your buyers, offers, and traffic sources. We use your business and proof as our baseline.

Pricing is simple and upfront. Building and installing your custom landing page template is $899. No surprise fees. This one-time fee covers your initial landing page build and up to 3 campaign versions. There are no recurring fees. Additional pages are available à la carte at $200 per new campaign page, multiple city versions are included with each campaign.

We offer web design SEO Google Business Profile optimization social media marketing Google Ads management and online reputation building. Everything we do is focused on helping your business get more leads and grow.

Digital marketing is the process of promoting your business online so more people can find and choose you. It includes your website search results social media and ads that bring customers directly to your business.

You may see early improvements within a few weeks but meaningful growth usually happens over a few months. We track your progress closely so you always know what’s working and how your leads are increasing.

Costs depend on your goals and the details of your campaigns. We offer flexible packages that fit your budget and always explain pricing upfront so there are no surprises.

Start with a strong website a Google Business Profile and basic SEO. These build your online foundation. Once that’s in place you can add digital ads or social media to reach even more customers.

Yes. We manage Google Ads Facebook and Instagram campaigns that generate real leads. Every click and call is tracked so you can see how your investment is performing.

A digital marketing agency helps your business stand out online. We design websites run ads improve search rankings and help you connect with local customers who are ready to buy.

Traditional marketing uses print radio or TV. Digital marketing happens online where most people search and shop. It’s more targeted affordable and measurable.

Yes when they focus on measurable results. A good agency saves you time prevents wasted ad spend and helps you grow faster than trying to do everything yourself.

Yes when it’s done right. Digital marketing is one of the most effective and trackable ways to grow a business. You can see exactly where your money goes and how many leads or calls it brings in. The key is working with someone you trust who explains what they’re doing why they’re doing it and shows results openly.

It depends on review velocity. If you add 10 new 5‑star reviews per month, you’ll move faster than if you add 2. Recency matters for conversion and local SEO—consistent weekly review generation outperforms a one‑time spike.

Respond within 24–48 hours with empathy and a specific fix, then move the conversation offline. Flag policy‑violating reviews (spam, hate, conflicts of interest). To reduce impact, out‑earn negatives with steady new 5‑star reviews—our calculator shows exactly how many you need to offset a 1‑star.

Ask fast (within 24–48 hours), make it 1–2 taps, and use the customer’s preferred channel (SMS or email). Share your direct Google review link or Yelp profile link, add QR codes in-store, and coach staff with a simple script: “Would you mind sharing a quick review? It really helps others find us.”

No. Incentives (discounts, gifts) and review gating (only asking happy customers) violate Google and Yelp policies and can trigger review removals or account actions. Ask all customers equally and never offer compensation.

Both matter. A 4.7 average from 1,000+ reviews typically converts better than a perfect 5.0 from 10 reviews. Aim for sustained volume and a high average to win clicks, calls, and visibility in the Local Map Pack.

Yelp rounds to the nearest 0.5 star and may hide some reviews in the “not currently recommended” section. Because of rounding and filtering, your visible Yelp rating can differ from your Google rating even with similar review quality.

Google calculates a weighted average and typically displays to one decimal place (e.g., 4.3). Small changes may not show immediately if your true average hasn’t crossed the next tenth.

Most businesses need dozens of new 5‑star Google reviews to move the average by 0.1–0.3, depending on current volume. Use our 5‑star review calculator: it reverses the rating formula to show the exact count you need for your target rating.

You do not have to. You can learn the basics and work the plan yourself. Most busy owners choose a partner so they can focus on sales and service while results build. We offer both do it with you training and done for you management so you can pick what fits.

Prices vary by scope and market. In Chicago competitive categories usually require a structured plan. Our pricing is transparent. The 3 month Local Lift plan is $897 per month. After that you can continue at $199 per month or manage in house with our training and templates.

Clicks from organic search are not billed like ads, but SEO is not free. It requires time, tools, and expertise to earn and keep rankings. Many businesses pair SEO with paid search for faster data and coverage.

For our Chicago Local Lift Method Plan, expect $897 per month for 3 months to establish rankings and momentum. Ongoing growth is optional at $199 per month with add ons available for reviews and press releases. Technical upgrades are scoped by need.

Yes. Local SEO is one of the highest ROI channels for service businesses in Chicago because buyers search with intent near you. Showing in the local pack and Maps drives calls today and builds durable visibility over time.

Yes when your goal is measurable leads, calls, and foot traffic. Local SEO has many moving parts like Google Business Profile optimization, citations, reviews, on page signals, and local links. A focused partner can move faster, avoid costly mistakes, and compound gains across Chicago neighborhoods. Our clients see ranking movement in 30 days or we work free until you do.

Create helpful content use local keywords in the right places make your site fast earn quality backlinks and keep your Google Business Profile active. The key is consistency and ongoing improvement.

You can handle some basics like writing good content and keeping your site updated and it’s helpful to understand the core principles. However professional SEO saves time and gets faster long-lasting results that are hard to achieve alone.

Generative engine optimization helps your business show up in AI-powered search tools like ChatGPT and Google’s AI results. It focuses on creating clear helpful content that AI systems can understand and recommend to users.

SEO helps your business appear when people in Elgin search for your services. That means more local visitors more calls and more customers choosing you over competitors.

Backlinks are links from other websites that point to yours. They tell Google that your site is trusted and valuable which helps your rankings improve. Not all backlinks are equal and we help you understand which ones matter and how to earn them safely.

Our SEO packages are customized based on your goals. Services can include keyword research on-page optimization content creation link building and Google Business Profile management. Every part is designed to increase your local visibility and drive more leads.

Both. Sometimes a redesign is the right call; other times a targeted optimization of your existing site is enough. We’ll give you an honest recommendation after reviewing what you have.

We build every site with foundational SEO baked in, proper structure, local schema, fast load times, and a Google Business Profile strategy. We don’t just hand you a pretty site and wish you luck.

Absolutely, we serve clients across Chicago, nationally, and even in a few other countries. But if you’re a local Elgin area business, we’d love being able to connect in person to better understand your business and provide the most value.

Most projects launch in 2–8 weeks. We also offer a 48-Hour Launch option for businesses that need to move fast.

Every project is different, prices can vary greatly for small business websites that we build from $500 to $15,000 depending on scope, features, and goals. We offer transparent pricing and flexible options, including subscription-based plans for businesses that want a lower upfront cost.

Yes. We build e-commerce websites that are easy to manage and make it simple for customers to browse and buy whether you sell a few products or hundreds.

We have built websites on more than 20 platforms over the years. Today we primarily use WordPress because it offers the best blend of flexibility customization SEO strength and security.

Website pricing depends on the size and features of your project. We provide custom quotes and every design includes a solid SEO foundation and mobile optimization.

We’ve built websites for local businesses contractors medical offices retailers and more. Each site is designed to bring in leads and reflect the client’s unique brand.

We use AI every day as a tool to help us work faster and smarter. It’s great for research and ideas but it can’t replace the creativity strategy and communication needed to understand your business and turn your goals into a live high-performing site. Websites need human insight and ongoing attention to keep improving. We use AI to assist not replace the personal approach that makes your website successful.

You can but those tools have limits. They often look nice but can be hard to update lack flexibility and don’t perform well in search or lead generation. A custom-built site from CW Dynamic is built to grow your business not just look good online.